Loading validated market data…Retrieving the latest reconciled records.Loading validated market data…Retrieving the latest reconciled records.Loading validated market data…Retrieving the latest reconciled records.Territory profile · 2026-08
A source-backed view of local market composition, national share and relative brand penetration.
Brand penetration
| Brand | Registrations | Local share | National share | Location quotient |
|---|---|---|---|---|
| KIA | 58 | 18.89% | 4.25% | 4.45× |
| PEUGEOT | 46 | 14.98% | 8.03% | 1.86× |
| TOYOTA | 43 | 14.01% | 15.80% | 0.89× |
| SUZUKI | 30 | 9.77% | 8.40% | 1.16× |
| Citroën / DS |
| 28 |
| 9.12% |
| 5.45% |
| 1.67× |
| HYUNDAI | 24 | 7.82% | 5.43% | 1.44× |
| CHERY | 20 | 6.51% | 1.86% | 3.50× |
| OPEL | 9 | 2.93% | 5.30% | 0.55× |
| MG | 8 | 2.61% | 4.35% | 0.60× |
| VOLKSWAGEN | 7 | 2.28% | 4.39% | 0.52× |
| AUDI | 5 | 1.63% | 2.41% | 0.68× |
| DACIA | 5 | 1.63% | 4.06% | 0.40× |
| RENAULT | 5 | 1.63% | 4.54% | 0.36× |
| HONDA | 4 | 1.30% | 0.41% | 3.20× |
| NISSAN | 4 | 1.30% | 1.67% | 0.78× |
| FORD | 3 | 0.98% | 2.33% | 0.42× |
| SKODA | 2 | 0.65% | 2.45% | 0.27× |
| BYD | 1 | 0.33% | 2.83% | 0.12× |
| FIAT | 1 | 0.33% | 1.36% | 0.24× |
| JEEP | 1 | 0.33% | 0.78% | 0.42× |
| LEXUS | 1 | 0.33% | 0.45% | 0.73× |
| MITSUBISHI | 1 | 0.33% | 0.08% | 4.20× |
| Mercedes | 1 | 0.33% | 1.34% | 0.24× |
| ABARTH | 0 | 0.00% | 0.02% | 0.00× |
| AION | 0 | 0.00% | 1.20% | 0.00× |
| ALFA ROMEO | 0 | 0.00% | 0.33% | 0.00× |
| ALPINE | 0 | 0.00% | 0.02% | 0.00× |
| BENTLEY | 0 | 0.00% | 0.04% | 0.00× |
| BMW | 0 | 0.00% | 3.57% | 0.00× |
| CHANGAN | 0 | 0.00% | 0.45% | 0.00× |
| CUPRA | 0 | 0.00% | 0.31% | 0.00× |
| DONGFENG | 0 | 0.00% | 0.02% | 0.00× |
| GEELY | 0 | 0.00% | 0.47% | 0.00× |
| JAECOO | 0 | 0.00% | 0.10% | 0.00× |
| KERABOSS | 0 | 0.00% | 0.02% | 0.00× |
| KGM | 0 | 0.00% | 0.10% | 0.00× |
| LAND ROVER | 0 | 0.00% | 0.23% | 0.00× |
| LEAPMOTOR | 0 | 0.00% | 0.27% | 0.00× |
| LYNK & CO | 0 | 0.00% | 0.10% | 0.00× |
| MASERATI | 0 | 0.00% | 0.02% | 0.00× |
| MAZDA | 0 | 0.00% | 0.23% | 0.00× |
| MINI | 0 | 0.00% | 0.97% | 0.00× |
| MOKE | 0 | 0.00% | 0.06% | 0.00× |
| NIO | 0 | 0.00% | 0.06% | 0.00× |
| OMODA | 0 | 0.00% | 0.93% | 0.00× |
| PORSCHE | 0 | 0.00% | 0.21% | 0.00× |
| SEAT | 0 | 0.00% | 0.74% | 0.00× |
| SMART | 0 | 0.00% | 0.10% | 0.00× |
| SUBARU | 0 | 0.00% | 0.04% | 0.00× |
| Tesla | 0 | 0.00% | 0.33% | 0.00× |
| VOLVO | 0 | 0.00% | 0.58% | 0.00× |
| XPENG | 0 | 0.00% | 0.16% | 0.00× |
| Zeekr | 0 | 0.00% | 0.39% | 0.00× |
Market leader
58 registrations equalled 18.89% of the territory’s passenger-car market.
Relative strength
With at least 20 registrations, its location quotient is 4.45×: local share 18.89% ÷ national share 4.25%.
Data source: SEAA passenger-car registrations by territory ↗. Location quotient uses directly published territory cells and the matching national brand total.
