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Territory profile · 2026-08
A source-backed view of local market composition, national share and relative brand penetration.
Brand penetration
| Brand | Registrations | Local share | National share | Location quotient |
|---|---|---|---|---|
| SUZUKI | 19 | 23.46% | 8.40% | 2.79× |
| OPEL | 14 | 17.28% | 5.30% | 3.26× |
| HYUNDAI | 9 | 11.11% | 5.43% | 2.04× |
| PEUGEOT | 9 | 11.11% | 8.03% | 1.38× |
| DACIA | 6 |
| 7.41% |
| 4.06% |
| 1.83× |
| NISSAN | 6 | 7.41% | 1.67% | 4.44× |
| Citroën / DS | 5 | 6.17% | 5.45% | 1.13× |
| RENAULT | 3 | 3.70% | 4.54% | 0.82× |
| SKODA | 3 | 3.70% | 2.45% | 1.51× |
| VOLKSWAGEN | 3 | 3.70% | 4.39% | 0.84× |
| KIA | 2 | 2.47% | 4.25% | 0.58× |
| BYD | 1 | 1.23% | 2.83% | 0.44× |
| MG | 1 | 1.23% | 4.35% | 0.28× |
| ABARTH | 0 | 0.00% | 0.02% | 0.00× |
| AION | 0 | 0.00% | 1.20% | 0.00× |
| ALFA ROMEO | 0 | 0.00% | 0.33% | 0.00× |
| ALPINE | 0 | 0.00% | 0.02% | 0.00× |
| AUDI | 0 | 0.00% | 2.41% | 0.00× |
| BENTLEY | 0 | 0.00% | 0.04% | 0.00× |
| BMW | 0 | 0.00% | 3.57% | 0.00× |
| CHANGAN | 0 | 0.00% | 0.45% | 0.00× |
| CHERY | 0 | 0.00% | 1.86% | 0.00× |
| CUPRA | 0 | 0.00% | 0.31% | 0.00× |
| DONGFENG | 0 | 0.00% | 0.02% | 0.00× |
| FIAT | 0 | 0.00% | 1.36% | 0.00× |
| FORD | 0 | 0.00% | 2.33% | 0.00× |
| GEELY | 0 | 0.00% | 0.47% | 0.00× |
| HONDA | 0 | 0.00% | 0.41% | 0.00× |
| JAECOO | 0 | 0.00% | 0.10% | 0.00× |
| JEEP | 0 | 0.00% | 0.78% | 0.00× |
| KERABOSS | 0 | 0.00% | 0.02% | 0.00× |
| KGM | 0 | 0.00% | 0.10% | 0.00× |
| LAND ROVER | 0 | 0.00% | 0.23% | 0.00× |
| LEAPMOTOR | 0 | 0.00% | 0.27% | 0.00× |
| LEXUS | 0 | 0.00% | 0.45% | 0.00× |
| LYNK & CO | 0 | 0.00% | 0.10% | 0.00× |
| MASERATI | 0 | 0.00% | 0.02% | 0.00× |
| MAZDA | 0 | 0.00% | 0.23% | 0.00× |
| MINI | 0 | 0.00% | 0.97% | 0.00× |
| MITSUBISHI | 0 | 0.00% | 0.08% | 0.00× |
| MOKE | 0 | 0.00% | 0.06% | 0.00× |
| Mercedes | 0 | 0.00% | 1.34% | 0.00× |
| NIO | 0 | 0.00% | 0.06% | 0.00× |
| OMODA | 0 | 0.00% | 0.93% | 0.00× |
| PORSCHE | 0 | 0.00% | 0.21% | 0.00× |
| SEAT | 0 | 0.00% | 0.74% | 0.00× |
| SMART | 0 | 0.00% | 0.10% | 0.00× |
| SUBARU | 0 | 0.00% | 0.04% | 0.00× |
| TOYOTA | 0 | 0.00% | 15.80% | 0.00× |
| Tesla | 0 | 0.00% | 0.33% | 0.00× |
| VOLVO | 0 | 0.00% | 0.58% | 0.00× |
| XPENG | 0 | 0.00% | 0.16% | 0.00× |
| Zeekr | 0 | 0.00% | 0.39% | 0.00× |
Market leader
19 registrations equalled 23.46% of the territory’s passenger-car market.
Relative strength
Data source: SEAA passenger-car registrations by territory ↗. Location quotient uses directly published territory cells and the matching national brand total.