Loading validated market data…Retrieving the latest reconciled records.Loading validated market data…Retrieving the latest reconciled records.Loading validated market data…Retrieving the latest reconciled records.Territory profile · 2026-08
A source-backed view of local market composition, national share and relative brand penetration.
Brand penetration
| Brand | Registrations | Local share | National share | Location quotient |
|---|---|---|---|---|
| TOYOTA | 57 | 10.86% | 15.80% | 0.69× |
| OPEL | 52 | 9.90% | 5.30% | 1.87× |
| MG | 42 | 8.00% | 4.35% | 1.84× |
| PEUGEOT | 40 | 7.62% | 8.03% | 0.95× |
| Citroën / DS | 38 |
| 7.24% |
| 5.45% |
| 1.33× |
| DACIA | 36 | 6.86% | 4.06% | 1.69× |
| KIA | 32 | 6.10% | 4.25% | 1.43× |
| HYUNDAI | 28 | 5.33% | 5.43% | 0.98× |
| RENAULT | 28 | 5.33% | 4.54% | 1.17× |
| SUZUKI | 23 | 4.38% | 8.40% | 0.52× |
| BMW | 19 | 3.62% | 3.57% | 1.01× |
| VOLKSWAGEN | 19 | 3.62% | 4.39% | 0.83× |
| AION | 16 | 3.05% | 1.20% | 2.53× |
| FORD | 14 | 2.67% | 2.33% | 1.15× |
| AUDI | 13 | 2.48% | 2.41% | 1.03× |
| CHERY | 12 | 2.29% | 1.86% | 1.23× |
| SKODA | 11 | 2.10% | 2.45% | 0.86× |
| BYD | 8 | 1.52% | 2.83% | 0.54× |
| GEELY | 6 | 1.14% | 0.47% | 2.45× |
| NISSAN | 5 | 0.95% | 1.67% | 0.57× |
| MINI | 4 | 0.76% | 0.97% | 0.79× |
| Mercedes | 4 | 0.76% | 1.34% | 0.57× |
| LEAPMOTOR | 3 | 0.57% | 0.27% | 2.10× |
| SEAT | 3 | 0.57% | 0.74% | 0.77× |
| FIAT | 2 | 0.38% | 1.36% | 0.28× |
| LYNK & CO | 2 | 0.38% | 0.10% | 3.93× |
| ALFA ROMEO | 1 | 0.19% | 0.33% | 0.58× |
| CUPRA | 1 | 0.19% | 0.31% | 0.61× |
| DONGFENG | 1 | 0.19% | 0.02% | 9.82× |
| HONDA | 1 | 0.19% | 0.41% | 0.47× |
| LEXUS | 1 | 0.19% | 0.45% | 0.43× |
| OMODA | 1 | 0.19% | 0.93% | 0.20× |
| VOLVO | 1 | 0.19% | 0.58% | 0.33× |
| XPENG | 1 | 0.19% | 0.16% | 1.23× |
| ABARTH | 0 | 0.00% | 0.02% | 0.00× |
| ALPINE | 0 | 0.00% | 0.02% | 0.00× |
| BENTLEY | 0 | 0.00% | 0.04% | 0.00× |
| CHANGAN | 0 | 0.00% | 0.45% | 0.00× |
| JAECOO | 0 | 0.00% | 0.10% | 0.00× |
| JEEP | 0 | 0.00% | 0.78% | 0.00× |
| KERABOSS | 0 | 0.00% | 0.02% | 0.00× |
| KGM | 0 | 0.00% | 0.10% | 0.00× |
| LAND ROVER | 0 | 0.00% | 0.23% | 0.00× |
| MASERATI | 0 | 0.00% | 0.02% | 0.00× |
| MAZDA | 0 | 0.00% | 0.23% | 0.00× |
| MITSUBISHI | 0 | 0.00% | 0.08% | 0.00× |
| MOKE | 0 | 0.00% | 0.06% | 0.00× |
| NIO | 0 | 0.00% | 0.06% | 0.00× |
| PORSCHE | 0 | 0.00% | 0.21% | 0.00× |
| SMART | 0 | 0.00% | 0.10% | 0.00× |
| SUBARU | 0 | 0.00% | 0.04% | 0.00× |
| Tesla | 0 | 0.00% | 0.33% | 0.00× |
| Zeekr | 0 | 0.00% | 0.39% | 0.00× |
Market leader
57 registrations equalled 10.86% of the territory’s passenger-car market.
Relative strength
With at least 20 registrations, its location quotient is 1.87×: local share 9.90% ÷ national share 5.30%.
Data source: SEAA passenger-car registrations by territory ↗. Location quotient uses directly published territory cells and the matching national brand total.
