Loading validated market data…Retrieving the latest reconciled records.Loading validated market data…Retrieving the latest reconciled records.Loading validated market data…Retrieving the latest reconciled records.Territory profile · 2026-08
A source-backed view of local market composition, national share and relative brand penetration.
Brand penetration
| Brand | Registrations | Local share | National share | Location quotient |
|---|---|---|---|---|
| OPEL | 59 | 16.53% | 5.30% | 3.12× |
| PEUGEOT | 54 | 15.13% | 8.03% | 1.88× |
| SUZUKI | 37 | 10.36% | 8.40% | 1.23× |
| Citroën / DS | 30 | 8.40% | 5.45% | 1.54× |
| TOYOTA | 27 |
| 7.56% |
| 15.80% |
| 0.48× |
| BYD | 17 | 4.76% | 2.83% | 1.68× |
| DACIA | 17 | 4.76% | 4.06% | 1.17× |
| RENAULT | 15 | 4.20% | 4.54% | 0.93× |
| HYUNDAI | 14 | 3.92% | 5.43% | 0.72× |
| MG | 13 | 3.64% | 4.35% | 0.84× |
| BMW | 11 | 3.08% | 3.57% | 0.86× |
| AION | 9 | 2.52% | 1.20% | 2.10× |
| FIAT | 6 | 1.68% | 1.36% | 1.24× |
| NISSAN | 6 | 1.68% | 1.67% | 1.01× |
| VOLKSWAGEN | 6 | 1.68% | 4.39% | 0.38× |
| SKODA | 5 | 1.40% | 2.45% | 0.57× |
| AUDI | 4 | 1.12% | 2.41% | 0.47× |
| FORD | 4 | 1.12% | 2.33% | 0.48× |
| KIA | 4 | 1.12% | 4.25% | 0.26× |
| OMODA | 4 | 1.12% | 0.93% | 1.20× |
| Mercedes | 3 | 0.84% | 1.34% | 0.63× |
| ALFA ROMEO | 2 | 0.56% | 0.33% | 1.70× |
| CHERY | 2 | 0.56% | 1.86% | 0.30× |
| LEAPMOTOR | 2 | 0.56% | 0.27% | 2.06× |
| MINI | 2 | 0.56% | 0.97% | 0.58× |
| XPENG | 2 | 0.56% | 0.16% | 3.61× |
| CHANGAN | 1 | 0.28% | 0.45% | 0.63× |
| VOLVO | 1 | 0.28% | 0.58% | 0.48× |
| ABARTH | 0 | 0.00% | 0.02% | 0.00× |
| ALPINE | 0 | 0.00% | 0.02% | 0.00× |
| BENTLEY | 0 | 0.00% | 0.04% | 0.00× |
| CUPRA | 0 | 0.00% | 0.31% | 0.00× |
| DONGFENG | 0 | 0.00% | 0.02% | 0.00× |
| GEELY | 0 | 0.00% | 0.47% | 0.00× |
| HONDA | 0 | 0.00% | 0.41% | 0.00× |
| JAECOO | 0 | 0.00% | 0.10% | 0.00× |
| JEEP | 0 | 0.00% | 0.78% | 0.00× |
| KERABOSS | 0 | 0.00% | 0.02% | 0.00× |
| KGM | 0 | 0.00% | 0.10% | 0.00× |
| LAND ROVER | 0 | 0.00% | 0.23% | 0.00× |
| LEXUS | 0 | 0.00% | 0.45% | 0.00× |
| LYNK & CO | 0 | 0.00% | 0.10% | 0.00× |
| MASERATI | 0 | 0.00% | 0.02% | 0.00× |
| MAZDA | 0 | 0.00% | 0.23% | 0.00× |
| MITSUBISHI | 0 | 0.00% | 0.08% | 0.00× |
| MOKE | 0 | 0.00% | 0.06% | 0.00× |
| NIO | 0 | 0.00% | 0.06% | 0.00× |
| PORSCHE | 0 | 0.00% | 0.21% | 0.00× |
| SEAT | 0 | 0.00% | 0.74% | 0.00× |
| SMART | 0 | 0.00% | 0.10% | 0.00× |
| SUBARU | 0 | 0.00% | 0.04% | 0.00× |
| Tesla | 0 | 0.00% | 0.33% | 0.00× |
| Zeekr | 0 | 0.00% | 0.39% | 0.00× |
Market leader
59 registrations equalled 16.53% of the territory’s passenger-car market.
Relative strength
With at least 20 registrations, its location quotient is 3.12×: local share 16.53% ÷ national share 5.30%.
Data source: SEAA passenger-car registrations by territory ↗. Location quotient uses directly published territory cells and the matching national brand total.
